SIR!  NO SIR! -- ILLUSTRATED SCREENPLAY & SCREENCAP GALLERY

Why don't you buy your girlfriend a ring?"

And particularly they were trying to get the guys who were going to go to Vietnam:

"Better buy something for your mother, you might not get to see her again. Something to remember you."

They'd be out there hustling, and they knew all the different raps to pull on a lonely GI's heart strings.

And then they used to have this deal where if you bought the ring and you were killed in Vietnam ...

 any payments were suspended, the ring was paid off at that point.  And they put your name in the window on Tyrrell's Roll Call of Honor, which was outrageous, because it was like, "Oh, you owe us money, and you got killed, so we're going to put your name in the window to get some other guy to do it.

BUDDY BOOK

So we decided to do a boycott at the store in Killeem, and we began picket lines in front of the Tyrrell's place. 

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